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State of the market
August 2021 consumer spending across video game hardware, content and accessories grew 7% when compared to a year ago, to an August record $4.4B. YTD consumer spending totaled $37.9B, a 13% increase when compared to the same period in 2020.
Hardware was a primary driver of spending gains in August. Led by PS5, hardware dollar sales gained 45% when compared to August 2020. Mobile and Subscription pushed August content spending higher when compared to a year ago.
Hardware
August video game hardware dollar sales gained 45% when compared to August 2020, to $329 million. This is the highest total achieved in a August month since 2008 ($395M), and the third highest August month total in history. Year-to-date hardware spending has increased 49% when compared to the same period in 2020, totaling $3.0 billion.
Nintendo Switch was the best-selling hardware platform in units during both the August month and year-to-date, while PlayStation 5 leads both time periods in dollar sales.
After 10 months in market PlayStation 5 remains the fastest selling PlayStation platform in history.
Content
Madden NFL 22 debuted as the best-selling game of August, while also ranking 4th among the best-selling games of 2021 year-to-date. This is the 22nd consecutive year that a Madden NFL franchise release has been the best-selling title of its launch month.
Ghost of Tsushima ranked as the 2nd best-selling game of August, after finishing at #110 on the best-selling titles chart in July. The launch of Ghost of Tsushima Director's Cut for PlayStation 5 and PlayStation 4 drove the change.
Humankind ranked 1st among tracked PC titles in August spending, while placing 4th on the overall best-selling titles chart. Humankind currently ranks as the 5th best-selling tracked PC title of 2021 year-to-date.
The Last of Us Part II jumped to #10 on the PlayStation best-selling titles chart, after finishing July ranked 23rd. The title was price promoted across several retail outlets in August.
Software charts
- Após 10 meses no mercado, o PlayStation 5 continua sendo a plataforma PlayStation mais vendida da história
- Sony e Nintendo mostram quem manda nos Estados Unidos.
- PS5 é o console mais vendido em dólares nos EU em Agosto e também durante o ano de 2021.
- Nintendo Switch é o mais vendido em unidades.
State of the market
August 2021 consumer spending across video game hardware, content and accessories grew 7% when compared to a year ago, to an August record $4.4B. YTD consumer spending totaled $37.9B, a 13% increase when compared to the same period in 2020.
Hardware was a primary driver of spending gains in August. Led by PS5, hardware dollar sales gained 45% when compared to August 2020. Mobile and Subscription pushed August content spending higher when compared to a year ago.
Hardware
August video game hardware dollar sales gained 45% when compared to August 2020, to $329 million. This is the highest total achieved in a August month since 2008 ($395M), and the third highest August month total in history. Year-to-date hardware spending has increased 49% when compared to the same period in 2020, totaling $3.0 billion.
Nintendo Switch was the best-selling hardware platform in units during both the August month and year-to-date, while PlayStation 5 leads both time periods in dollar sales.
After 10 months in market PlayStation 5 remains the fastest selling PlayStation platform in history.
Content
Madden NFL 22 debuted as the best-selling game of August, while also ranking 4th among the best-selling games of 2021 year-to-date. This is the 22nd consecutive year that a Madden NFL franchise release has been the best-selling title of its launch month.
Ghost of Tsushima ranked as the 2nd best-selling game of August, after finishing at #110 on the best-selling titles chart in July. The launch of Ghost of Tsushima Director's Cut for PlayStation 5 and PlayStation 4 drove the change.
Humankind ranked 1st among tracked PC titles in August spending, while placing 4th on the overall best-selling titles chart. Humankind currently ranks as the 5th best-selling tracked PC title of 2021 year-to-date.
The Last of Us Part II jumped to #10 on the PlayStation best-selling titles chart, after finishing July ranked 23rd. The title was price promoted across several retail outlets in August.
Software charts
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